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Enhance your business’ financial performance with Advanced Financial Management

Your business may be based on aesthetic vision and a strategic model, but if it is not financially sound, it will not operate successfully. Many organizations go through the start-up and growth phase, shelling out more than their income, not realising how that is affecting the long-term health of the company. Success of any business […]

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Brand Communication – what are the most successful brands communicating and how?

Communication starts when a consumer meets the brand. It could be an instance where a consumer is watching a TV advertisement, has come across a social media post or any random newspaper advertisement. This is the beginning of the communication between the product/service and the prospective consumer. Did this interaction affect the consumer’s beliefs? Did […]

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Analytics in HR Management

Human resource management is one of the most important aspects of any business. With advent in technology, it is now possible to use sophisticated tools to aid the core activities of the human resource department in an organization – whether it is talent acquisition, resource optimization, training & development, or employee payments. Analytics in HR […]

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Why most businesses still suck at Data Analytics

   As per a McKinsey report, most businesses simply talk about data analysis and do little else for its actual implementation. McKinsey conducted an analysis on five major business sectors to find out what’s lacking. In most cases, companies have not been able to scale up the experiments they carried out at smaller scale to […]

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Role of Performance Management in Organizational Development

Performance management is an important area of work handled by the HR managers or the senior managers of a company. This business discipline exists to ensure that employee performance is aligned with organizational goals and that the employees are delivering on these goals. Performance management also helps an HR manager to track and evaluate the […]

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Close projects successfully in-time and on-budget with Project Management

According to survey reports, two out of every three projects are not delivered in-time and on-budget in the current scenario, which throws light to the fact that successful project management is still a far-reaching objective for most companies. Your project plan may fall apart due to numerous unforeseen circumstances which makes it difficult to close […]

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Move over MBA’s: Specialized Certifications are the way forward

Let’s put the question straight. Would you like to hire a service professional with a license when you need one, or just call any Tom, Dick and Harry? Obviously, we want someone with credibility and expertise to do important tasks. The certification definitely adds credibility to the professional, isn’t it?   Same works with certifications […]

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Brand Managers & why they are important for start-ups

In an over-competitive business scenario, brand managers are crucial workforce in an organization, responsible for creating a lasting impression about the brand. However, the question to ponder is when is the right time for a start-up to hire a brand manager? Does an early start-up focus on brand management? If you have similar questions in […]

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Changing Dynamics of Talent Acquisition

Human resource is perhaps the most valuable asset for any organization. The term talent acquisition refers to the process of finding and acquiring the right set of talent i.e. people with the right skill set in accordance with the job requirement and company policy. Profitability and success of any company depends upon its employees. When […]

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